Hasbro, the toy manufacturer behind NERF, My Little Pony and a wide variety of action figures including Star Wars and Marvel have posted a new job listing looking for a product designer for a new range of toys based on Yokai Watch.
Hasbro is thrilled to be expanding the amazingly successful Yo-Kai Watch brand in the US. We are excited to create a comprehensive, fluid, product ecosystem that is centered on Yo-kai spirits and encompasses an entire array of play experiences, including an integrated digital experience, that will compel boys and girls age 4-10 to collect and play with over 220 unique Yo-kai offered in various product forms including mini figures, role play, plush and collectible Spirit Medals.
We are searching for talented, driven experts to help design products that will define the way children experience this entertainment based brand. A top candidate must have a solid track record of creating entertainment based play for children age 6-10 and must be able to demonstrate the ability to drive innovation, as well as own the user experience, for an entire range of products.
Yokai Watch is the latest hit franchise from Professor Layton and Inazuma Eleven creators Level-5. The series has already been confirmed to be receiving a western localization in the 2015-2016 financial year. The most recent entry has already surpassed 4 million sales and to date has only released in Japan. The game sees you play as a young boy equipped with a special watch that allows him to capture ghosts, he then trains them and uses them in battle on his adventure.