If there’s any company that knows how to bank big on nostalgia, it’s Nintendo (Disney too, but mostly Nintendo). It looks like this year has been strong for Nintendo in that regard. Well-known industry analyst Mat Piscatella reported in a recent interview with the NY Times that “one in five” of all console sales in the US market throughout 2018 have been retro plug-and-play systems. He cited Nintendo systems making up the dominant share, which of course points to the likes of the NES and SNES Classic Edition consoles.
Earlier this year, Nintendo reported that it has sold over 10 million NES and SNES Minis combined. Neither of these reports is incredibly surprising considering that both retro mini systems are vastly cheaper than any of the modern consoles on the market. So, not only have they been attractive due to their nostalgia factor, but their price too.
The success of the NES and SNES Minis pushed Sony to pull a not-so-subtle copy-cat maneuver with a “classic edition” system of their own, in the form of the PlayStation Classic. This miniaturized remake of the original PS1 was originally met with a lot of praise, but upon its recent release, the reactions have shifted more-so on the side of complaints due to the poor line-up and optimization issues. With that being the case, it’s likely that Nintendo’s retro duo will continue leading the sales race for the foreseeable future.