Now that it’s officially the weekend, let‘s take a look back and see how Nintendo’s new mobile IP, Dragalia Lost, performed in its first days on the market. Short answer, not great in comparison to other Nintendo apps. But it has done well in general terms. It grossed over $3.5 million in the first 5 days and has kept a steady pace.
Are Its Sales Numbers Bad?
In comparison, Fire Emblem Heroes made $13 million in the same amount of time. Super Mario Run more than doubled Dragalia‘s total with $8.3 million. And finally, Animal Crossing Pocket Camp grossed $4.6. But the thing to remember is these are first party IPs that are all have contrasting styles of microtransactions.
Fire Emblem Heroes had an absolutely absurd ARPU (Average Revenue Per User) on launch. Dragalia Lost, on the other hand, has an ARPU of around $4. And while that isn’t astonishing, it’s past anyone’s realistic expectations for a new IP.
Dragalia Lost is a brand new IP, built exclusively for a mobile audience. It‘s admirable that it‘s even competing with Nintendo’s first-party mobile games. The game is filled with characters, content, and amazing art. It’s no secret we like it. I predict it‘ll keep concrete numbers for an exceedingly long time compared to something like Super Mario Run.
Is It Shallow, Or Is It Worth My Time?
This isn’t a cash grab, shallow sort of mobile game. We’re actually right in the middle of its first Raid Event, that has deep multiplayer mechanics. It seems to me that Nintendo decided to use Cygames to establish a dedicated following for the IP.
This is all to say that, Dragalia Lost has the support of a loyal new fanbase, a veteran mobile developer, a titan of the industry, and fresh new characters. These initial numbers might not be amazing, but I’m confident that Dragalia Lost will turn a profit for Nintendo, whether its now, or years later.
Dragalia Lost is available on both Android and Apple Devices. let us know what you think of the game! Will it stay popular? Is it a franchise Nintendo will continue? Let us know down below.